INTRODUCING  THE
 CONTRACTOR WEBSITE FRAMEWORK
From the desk of Martin Holsinger founder of the Contractor Website Framework
Yakima, WA

Dear friend,

Our Contractor Website Framework is about one thing and one thing only: Building your website and Google presence the right way to attract the best clients to your business.

Here are the 3 Pillars of our service that will move you to the top:

1. Website Design and Build

Many people think that they will try to save money by building their own website on Wix, Squarespace, or some other do it yourself program. But then, sadly, they end up frustrated because of how complicated it is, or all the upgrades they have to purchase…etc.

Other contractors we’ve talked to have had bad experiences with previous website agencies who don’t get them the help they need with their website.

We’re changing all of that…

At Protractor Media we believe that your website is the home base of your marketing strategy. It’s at the very core of everything you do.

And we believe that the agency who builds your website should understand the contracting industry and be dedicated to helping this industry.

And finally, we believe that your website agency should be easy to work with and get the help you need when you need it.

Therefore, the first thing we focus on is building you a website that establishes who you are and attracts the perfect clients to want to do business with you.

As society shifts more and more to the internet, homeowners are making more and more decisions concerning their house by doing research online.

It’s very important to us that your website is modern and up to date. Not only with the structure and style of the website, but also with the content and branding as well.

The websites we build are fast, reliable, and secure.

They look great on desktop, laptop, and mobile phones.

We’ve been doing this for long enough now, that we have figured out and use systems and plugins that work best for contractors.

Check out everything inside our contractor website build:
  • Setup Temporary Domain Online
  • Install WordPress and Setup
  • Install Genesis and Configure
  • Install Contractor Theme and Setup
  • ​​Modify Logo on Website
  • ​Input Page Content and Format
  • ​Edit Site Title and Metadata
  • ​Optimize Images and Embed in Site
  • ​Build Gallery of Images
  • ​Build Reputation Page and Add Verified Reviews
  • ​Setup Lead Qualifying Form
  • ​Setup Blog
  • ​Adjust Layout For Tablet Screen Size
  • ​Adjust Layout For Mobile Phone Screen Size
  • ​List Business Info In Schema Format
  • ​Add Phone Number in Clickable Format
  • ​Go Through Pre-Launch Checklist
When you signup, we give you access to our IGNITE YOUR SITE members area. This is a step-by-step process that helps you create all the necessary pages and content that we need to build your website.

After that is complete, then we show you the temporary website and ask for your approval. If you have any changes you want made, we quickly make those changes for you. Then, when you approve the site…

We launch it on your domain name.

2. Maintenance & Care

Hackers are everywhere. They are constantly attacking websites looking for little loopholes to sneak in and inject their viruses.

I’m guessing you don’t want this to happen to your website. Right?

Or, if something bad did happen, you would want it to be backed up recently so that it was easy to restore it to a safe version that didn’t go too far back. Right?

Me too.

We believe that you shouldn’t have to worry about maintaining your website and keeping it updated and backed up.

It’s actually vital to the health of your website that your site be backed up and updated on a regular basis. But most contractors don’t have the time or know-how to do this correctly.

So, we do it for you.

Here’s a short list of what all we do for you on a monthly ongoing basis:
  • Hosting: Fast reliable website hosting
  • Backups: Regular website backups
  • Code: Regular website code updates
  • Content: Content updates (1hr/mo)
  • ​​Analytics: Google Analytics and Metrics
I could go on and on about the dangers vulnerabilities of leaving your website alone, but I think you understand how important this is in this day and age.

Our goal is to remove the care, concern, and responsibility of your website from your mind, while at the same time making it easy for you to get simple changes made on an ongoing basis.

3. Online Presence Optimization

If you’re like most people you probably research stuff before you buy it. You type in relevant search terms in the search engine and then start looking around.

And if you’re like most people you probably don’t do business when anyone you can’t find.

Your customers are no different.

They want to find you. And they want to know more about you.

Not doing any kind of search engine optimization is like having a beautiful sign about your business way up in the mountains on an abandoned logging road.

You need to be in front people when they are searching for you.

And you need to have your business info listed accurately online in all the directories and websites outside of your own website.

That’s where we come in.

This pillar of our platform is all about helping you get found by the right people.

So, after your website is launched, we begin this process.

First of all, we do this:

+ Create 100 citations
+ Create 100 backlinks

And here’s an overview of all the online presence optimization we do for you on a regular basis:
  • Security: Make sure your site is protected against spammers, hackers or brute force attacks
  • Page Authority: Keep track of your domain and page authority
  • Google: Google My Business and Google Maps Optimization Tips (as the need arises)
  • ​Directory Listings: Build your online presence thru submission of your business name, address, and phone number in the top online directories.
  • ​​Images On Google: Add images on monthly basis to Google Maps to keep the listing fresh and up-to-date
  • ​​Google Knowledge Panel: We make sure your correct business info is crawled by Google’s data center
  • ​​Citation Monitoring: We check all your listings periodically  to make sure they’re correct and up to date, and not altered by spammers/hackers.
  • ​​Backlinks:  We check them to see if your back links are active and doesn’t lead to an Error 404 on your site.
We send you a report each month to help you see at a snapshot level how your online presence is doing.

And if you have any questions at any time we are always available.

What Does This Mean For You???

The net result of these 3 Pillars is that your online presence grows, and more importantly, you get found by the right customers. And we do the heavy lifting for you.

So in a nutshell, here’s what we are offering you today:
  • Custom Website Built For Your Brand
  • The Best Website Maintenance You Could Ask For
  • Online Presence Optimization

What Does All Of This Cost???

You are probably expecting all of this to cost more than $15,000 right? After all, that’s what almost all other agencies charge just to get started with services much less than we are offering you here.

But we aren’t going to charge you $15,000, and here’s why…

We have created systems and processes to streamline our workflow and lower our overhead. We can run a powerful machine at much less cost than other agencies. Plus, we primarily work with contractors therefore our services are much more refined which makes them much more affordable.

But, even though our service may cost less than most other agencies, that doesn't mean that we just take on any and every client we can get. 

We only want to work with those contractors who are truly committed to excellence and are a good fit for us. 

Therefore, we have an application process we take you through before we decide whether to take your money or not. 

This application is totally free. It costs you nothing but a little bit of your time.

Simply fill out the form below to apply. Someone on our team will reach out to you and determine if you are a good fit for this service. We want to make sure we can truly serve you well, and help your business for many years to come.

If you’re ready to get started, go ahead. Fill out the form and apply today!

Thanks,
Martin

PS. I grew up in this industry, and have been a contractor myself. I know what it’s like to get up early and stay up late to make it all happen. Let us take this website stuff off your shoulders so you can get out there and do what you do best.

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